Canada's Population, and Selling to NRIs
"The quicker you want something, the easier it is to manipulate you." - Shane Parrish
Why Is Canada’s Population so Concentrated: Why is there a huge diagonal string of large lakes in the middle of Canada?... The remnants of sea life and sediments accumulated there for millions of years. Since then, millions of years of grasses growing and dying there made it even more fertile. The sea, the soil, farmland, and population all overlap.
Hype vs Halo: Hype originated in the streetwear culture, where limited-edition drops created social and cultural capital around scarcity and were the language of the subculture. Supreme was known for its Thursday 11am drops of a precious few new products, a strategy borrowed from Japanese streetwear culture. Fashion brands followed, with Moncler Genius making collaborations a backbone of its brand strategy and many LVMH and Kering brands riding on the wave of collaborations as a way to drive hype and sales of its more affordable products, like sneakers, t-shirts, sweatshirts, and accessories. But hype and sales don’t always go together... VF Corp sold Supreme at a loss in 2024 to EssilorLuxottica. What once was a genuine way to generate social and cultural capital, signal scarcity, create FOMO, and drive sales, led to consumer fatigue.
What Did Jesus Wear: We may imagine Jesus in long robes with baggy sleeves, but this is far from how he would have dressed. The appearance of Jesus matters because it cuts to the heart of his message. However he is depicted in film and art today, he needs to be shown as one of the have-nots; his teaching can only be truly understood from this perspective.
https://getpocket.com/explore/item/what-did-jesus-wear
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Sarthak sat down with Lavanya Nalli of Nalli Sarees to discuss everything around:
- How to Build and Sustain a Business for over 100 Years
- How to Take an Indian Fashion Business to the World
- How to Expand outlets overseas and sell to NRIs
- The Boom in Saree Businesses in 2025
Stream it on YouTube and Spotify.